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The Perlorian Brothers Helm This Amusing Campaign for Creative Planning

27/02/2019
Production & Post
Dallas, USA
90
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Lucky Post's Logan Hefflefinger edits campaign created by The Richards Group

The new campaign for Creative Planning speaks directly to the lack of transparency in the wealth management industry through a series of bizarre situations. Ill-fitting suits, snake oil doctors, and other less-than-appetizing offerings are at the centre of the comedic campaign edited by Lucky Post’s Logan Hefflefinger and directed by MJZ’s The Perlorian Brothers for The Richards Group. 

From concept to casting these delightfully cringe-worthy movie moments deftly highlight how financial advisors should focus on their clients’ best interests, not shifty sales.


Agency / Creative
Production
Post Production / VFX
Editorial
Music / Sound
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