Toyota Puts the Pedal to the Metal in High-Octane GR Supra Ad

For Chris Van Dyke, Toyota was seriously fun to cut. The School editor kept the pedal to the metal in the edit suite, teaming up with Soft Citizen director Leo Zuckerman on 'Fun to Drive,' Saatchi & Saatchi’s latest creative for Toyota Canada.

The spot showcases the pure emotional thrill people experience when they get behind the wheel of the Toyota GR Supra. Red Lab provided colour for the ad, with Fort York working post production and Vapour RMW providing sound.