TWIN of The Sweet Shop Shoot Latest Beats By Dre

TWIN have recently directed a new spot for Beats By Dre to coincide with the 2015 Rugby World Cup through their production company in the US, RESET.

‘The Game Starts Here’ via R/GA features All-Black’s captain Richie McCaw preparing for the Rugby World Cup in New Zealand’s South Island, alongside shots of a local Kapa Haka group performing an original haka written exclusively for Beats by Dre by composer Inia Maxwell.

Since releasing online a week ago, the film has racked up almost four million views.

TWIN are represented by The Sweet Shop in Australasia.