Wilbur the Adorable Penguin Stars in Filament Post's Latest British Gas Spot
For
the latest British Gas spots from Ogilvy, Filament Post has injected more
quirks and personality into the evolving character of Wilbur.
This
time the 30 second spot features a trio of Engineers as Lee has been replicated
to convey the new services available. However, all eyes are still on the
intrepid penguin. Each time Wilbur features he displays new little moves and
character traits, which help to develop his personality.
The
delivery deadline was challenging with only three weeks from offline approval
to final picture. However, the Filament team has once again risen to the
challenge and delivered a charming film. Michael Arnold of Fresh Film directed
these latest films to air.
