Yellow Boat Music Helps Celebrate 25 Years of Pokémon for McDonald’s

McDonald’s UK breaks away from the traditional 'Happy' campaign to celebrate the 25th anniversary of Pokémon.

Created by Leo Burnett, directed by Hornet’s Peter Sluszka and soundtracked by Yellow Boat Music’s Paul Cartledge and Philip Jewson, this gloriously animated spot promotes the happy meal through the lens of one little girl’s obsession with Pikachu.