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IBSA - Profhilo_Pura

IBSA
20/03/2024
Studio
Milan, Italy
6
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Brand
Agency / Creative
Production
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The new IBSA Derma line, Profhilo, is all about science! The line, which includes three different products, micellar water, body lotion and facial moisturizing cream, is told through a scientific approach, even visually, with overhead shots of Petri dishes containing the key ingredients of each product. The white flowers of the Camellia, the red Haenkei Sage and the Hyaluronic acid become the protagonist of each film, highlighting the qualities of the products, each captured by the talented Diana Borinato.

About 360FX

Located in the heart of Milan, 360FX is a highly creative and professional production company that offers a unique strategy to the tabletop commercial world, ensuring product value and quality, a talented and friendly crew in a a beautiful atmosphere, a fully equipped kitchen and a team of people with remarkable approach to special effects and the world of high speed.

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