Don’t change who you are. Change the world. It’s this powerful message that FNB’s latest commercial in their new “Bank of #TheChangeables” campaign needed to communicate. And one that all of us at Spitfire identified with immediately due to our longstanding commitment to growing new talent in the industry. The fact that the ad was to feature the Springbok Women’s team made it all the more enticing for Spitfire’s newest Director, Hloni Ntsooa.
Co-directing with Spitfire co-founder AK, and working closely with FNB Agency Grid Worldwide, Hloni focussed on exploding the outdated expectations of what a woman is expected to do or become with powerful imagery of these fearless women taking apart the hackneyed stereotypes of the past.
Ballet? The Springbok Women dance to a different tune. So do Hloni and Spitfire. Give us a call today to find out how we can help change the world with you.
“Where there’s a screen, there’s an opportunity.” When Spitfire Films was established a decade ago by Executive Producer Liesl Karpinski and Director AK, this was a statement of intent designed to disrupt the existing production model. And Spitfire has been doing it successfully ever since. South Africa’s first 360º content production company, Spitfire has collaborated closely with the industry’s top advertising agencies and clients to create some of the country’s most effective – and engaging – content.
From TV and cinema commercials, and hugely successful interactive digital campaigns (KFC “Shakin”), to activations for Fox Crime, Insta stories for Mumm Champagne, and SA’s first interactive horror film with Facebook Live for DSTV, Spitfire has created outstanding work for every kind of content. And built a reputation for fast turnaround times, excellent value, and high creative standards. Standards embraced by our grassroots talent who are in the process of becoming Spitfire shareholders.
But it’s the work itself that speaks the loudest to Spitfire’s intent. And talent. Please take a look.