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Gatorade - We all sweat

Gatorade
07/06/2024
Production Company
Martínez, Argentina
23
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Brand
Agency / Creative
Production
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About Primo Content Argentina
Since 2008, the company founded by Nico Perez Veiga and Martin Kalina has done remarkable work, earning a place among the most recognized production companies in Latin America and Spain. A global network that includes offices in Buenos Aires, Barcelona, Madrid, Santiago de Chile, Mexico City, São Paulo, and now Bogotá.

In the advertising film sector, their pieces have been widely recognized at numerous festivals such as Cannes, D&AD, One Show, Cíclope, El Ojo de Iberoamérica, El Círculo de Creatividad Argentina, El Sol, Clio, etc., granting Primo the “Best Production Company” award in several occasions within their framework. In addition, from the Production Services Department, it offers its functions to some of the most prestigious companies in the world such as Apple, Google, Nike, Levi’s, Armani and Renault.

For a few years, Primo has been dedicated to the business of content and development of movies and series for streaming networks. In 2017, the series “Out There” produced by Primo and Iconoclast for Canal + and directed by Nico Perez Veiga, obtained an EMMY nomination in the “Short Series” category. In 2021 “Ringo” was produced, the new series by Nico Perez Veiga, a Primo co-production with STAR +, which will premiere soon.
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