HAIG CLUB - SPICED ESPRESSO MARTINI

With Q4 so crucial, our brief was to bring to life the Haig Club spin on a wintery classic - The Spiced Espresso Martini. This cocktail truly deserved its time in the spotlight. Additionally, David Beckham, the brand ambassador for Haig Club, was co-starring this campaign.

Whale and Creative Director Max Chanan worked collaboratively with Studio 99 based in London, and Director Eliot Simpson of production company Park Village, to smash out a 4 script shoot in one day. In London’s Wembley, we captured David Beckham at a luxurious yet relatable kitchen setting, where he mixed spirits like a pro. For a more product focused “How To Cocktail”, Whale also brought in a unrecognisable talent to double up the footage and drive even more value from the shoot.

Our friends at Splash Studios and Stainless Sound brought the creative vision to completion with finesse and innovation.

The result was double the content, double the reach, and all within budget and schedule