TANQUERAY – ‘IT’S WHAT YOU PUT IN’

Coffee & TV thoroughly enjoyed working on Tanqueray’s ‘It’s What You Put In’ series. The team worked in a very collaborative and experimental way with adam&eveDDB and Sonny London to bring each of the four stories to life. Director Nick Rutter’s beautifully shot footage is enhanced by his ability to create sumptuous textural elements. Coffee & TV’s artists then layered Nick’s imagery with bespoke generated CG elements to create a rich graphic look relevant to the personalities of each of the four subjects in the films. Part one of the series stars Shay Ola, a creative food and drink consultant, product developer and founder of The Rebel Dining Society in London.