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giffgaff - The Big Swim

11/09/2017
Advertising Agency/Production Company
London, UK
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GIFFGAFF BREAKS ONE RULE BY REMINDING CUSTOMERS THAT THEY'RE FREE TO WALK AWAY FROM THEIR PHONE CONTRACT WHENEVER THEY WANT. SOMETHING NO OTHER BRAND WOULD DARE MENTION. LEANING INTO THE 'TENSION' BRINGS INSTANT FAME AND DRIVES CONSIDERATION SKY HIGH. PLANNED, WRITTEN AND DIRECTED BY WHO WOT WHY.
About Who Wot Why
We are called Who Wot Why for a reason. Brilliant answers start with simple questions.

 

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