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Merck - the journey

Merck
24/08/2018
Advertising Agency
New York, USA
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About McCann Health
Our creative thinking is regularly recognised for its ability to influence. It has won us numerous awards and changed behaviours all over the world. Creative isn’t just a label, a team or an output, it’s a means to an end, something woven into our agency culture and guiding everything we do from strategic planning to business solutions to communication.

The health arena is grounded in science. At McCann Health everything we do and say is based on the science behind the brand – whether we’re communicating an important message in Oncology, consumer health or public health, science drives that conversation. But being experts in the communication of health and wellness means we understand it’s not just what we say, but how we say it, that drives change.

When you connect with McCann Health you also reach our partners across McCann Worldgroup. We access the expertise of agencies like Weber Shandwick for PR, Universal McCann for Media and Momentum for experiential marketing. Through this you can connect with a wealth of knowledge in the communications arena.

Being connected is not just about connecting with each other. We believe being connected means connecting to our clients, to healthcare professionals, to consumers, patient and carers as well as to general public.

Globally, regionally, locally – the conversations are everywhere.

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