When words fail. Don't use words.
This simple, almost wordless, video was inspired by a staggering statistic on gun violence in America. A powerful social component also served to drive people to the site and encourage their activism in search of a solution to this modern epidemic.
Something Different is a full-service creative shop founded on ‘humanness’. We take vast, complicated business problems + what customers care about and translate them into human solutions, the sweet spot that solves both.