Curious were briefed to create a piece of moving content for the prestigious, automotive brand to be used across all global advertising channels, creating awareness for Rolls-Royce Ghost.
With a name like Ghost, we wanted to achieve a piece of work for Rolls-Royce that felt other-worldly. We decided to create and produce the project using CGI animation to create an environment that gave the visual impression that the car was travelling through a supernatural world. The ethereal, rib cage bridge that Ghost journey's across adds a further mystical dimension.
The finished execution has gone on to become the most viewed content on the official Rolls-Royce Instagram channel with over 680,000+ views. Images taken from the film were used in print media and point of sale internationally.
Curious Productions is an independent, creative production collective. Our studio, in the heart of Clerkenwell, is home to our production teams who can provide services that are tailored to the needs of your project.
Curious has a long history of working with creative agencies and brands to develop, create and deliver content across the globe. Using cutting edge technology alongside robust production processes, the talented Curious teams are able to ensure that the highest production standards are always upheld.