‘She’s dark and dramatic, filled with malevolence and magic’ Can you guess who?
We wanted to share a frightfully fun interactive email we created with Disney this Halloween. Inspired by tarot cards, the ‘Brave the Cards’ game gave customers a clue so they could guess the spooky character lurking on the other side. A click to reveal feature within the email enabled customers to see if they were right and link out to Disney+ to watch the film.