The dark season of 2022 might be even darker than usual. That's why it's all the more important to create our own moments that brighten up everyday life. flaconi, a German beauty e-commerce platform, reminds us to do so with a campaign that encourages and celebrates the little moments of self-care.
Cheerful headlines with witty wordplay stand out of the typical beauty advertising around Christmas. The brands featured in the lines give a taste of the variety of brands and products that allow you to practice self-care for yourself and others in a stress-free way.
Despite the circumstances, now above all else, it’s … time to care.
We come in with stance and leave a trail of values in our wake. We listen very closely and when necessary do the exact opposite of what is asked of us. because only good ideas are good enough we don't think about channels – we think the better thoughts.
We are strategic in our analyses, progressive in our thinking and binding in our actions.
It's the only way to relevant communication with real results. It's the David+Martin way.