Jesse Lewis-Reece has directed a poignant new commercial titled 'Legacy' for one of the UK’s most cherished animal welfare organisations, Battersea Dogs & Cats Home. This emotional spot underscores the profound joy that adopting a pet brings, while also highlighting the option to leave a legacy gift to support Battersea’s vital work.
Set to the soulful track 'Right Next to You' by Layup, the film captures the lifelong bond between a pet and its owner, illustrating how animals can transform everyday moments into something extraordinary. With his trademark realism and narrative finesse, Jesse Lewis-Reece brings out the emotional depth of these connections, blending touching moments with beautiful, cinematic visuals.
It's not only the storytelling and human performances that make this film special - capturing the perfect moments with our feline stars was a unique challenge in itself. To authentically portray the passage of time, three different age cats were used, each contributing to the narrative's emotional depth. Cat lover Jesse faced the intricate task of coaxing natural, heart warming performances from the cats, ensuring they played a key role in delivering the ad's message. The result is a truly touching film that combines human and animal performances in a seamless and heart warming way.
'Legacy' masterfully balances sentimentality and purpose, encouraging viewers to consider leaving a gift in their will to Battersea, ensuring the charity can continue its life-changing work for generations to come.