Ambrosia Flies The Flag For Proper Pudding

JWT London has launched its latest work for the Ambrosia ‘This is Pudding’ campaign. The work shows that proper pudding is as much of a comfort in the summer as it is in the winter. Devon Dream is a product that is the perfect ingredient for cold puddings.

 

The new adverts, which will run on TV and OOH and launch on 1st June, aim to remind modern families of Ambrosia in the warmer months when the brand might otherwise be forgotten.

Credits

Project name: Devon Dream

Client and Job Title: Premier Foods, Devon Dream

Creative agency: JWT London

Executive Creative Director: Russell Ramsey

Creative Director:  David Masterman

Creative team: James Humphreys, Craig Hunt 

TV Producer:  Sally Patterson

Planner (creative agency): Hilde Oord, Lola Finney

Global Director in Charge: N/A

Account Director: Brooke Curtis

Media agency: StarCom

Media planner: Melpo Gkofa

Director: Joanna Bailey

Production Company: Bare Films

Editor: White House Post

Sound:  Eclectic/Greek Street Studios

Exposure: TV