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Creative in association withGear Seven
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Baby Takes Its First Ride Home in Heartwarming Uber Spot

19/11/2019
Production Services
Lisbon, Portugal
190
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PSP and 72andSunny help Uber on an emotional journey

Directed by Natalie Rae, Uber's 'First Ride' commercial takes viewers on a journey as new parents take their baby home for the first time.

We follow the couple as they navigate through a busy hospital only to enter the street.

The couple gets into a Uber where they can finally take a breath and trust the Uber driver to get them home safely. 

This spot was created by 72andSunny and co-produced by TF7 and Production Portugal.

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