Camila Potap and Santiago Albé, New Creative Directors of McCann Market

Camila Potap and Santiago Albé were appointed creative directors of Mercado McCann. The duo was formed in 2020 and began their career at Dhélet VMLY&R. In 2023, they joined Mercado McCann as art director and senior editor.

Since then, they have worked for brands such as Coca-Cola, Schneider, adidas, TyC Sports, among others. From now on, they will play their new role in the creative team led by Nicolás Massimino.

“Being able to take such a step in this agency is a double reason for pride. We are very happy to be at Mercado McCann, and very grateful for everyone's trust in us to take on this new role. It is very nice to come to work every day with people that you admire and love so much,” Santiago commented.

“Taking this step excites and makes us proud. Being able to do it here, surrounded by such good people in every sense, makes it even more special. Thank you to the agency for trusting us and giving us this opportunity to continue growing,” added Camila.

“Cami and Santi make this agency better because of the content they have, both personally and professionally,” said Nicolás Massimino, CCO of Mercado McCann.