LBB & Friends Beach Returns for 2025
2024 is on the home stretch - roll on 2025! Yes, Little Black Book (LBB) is looking ahead to summer 2025, with the exciting announcement that the LBB & Friends Beach will return to La Plage Croisette Beach for the 2025 Cannes Lions Festival of Creativity.
Following a stand-out five day event in 2024, which saw over 5,000 guests register to attend the beach for five days of networking, lunches, happy hours and our ‘Better Together’ programme of panel discussions, sponsored by MCA - MurphyCobb and Associates featuring industry experts and leaders, the event will make its anticipated return in 2025.
“LBB Beach has become a staple on La Croisette over the years, with many of our members flying to the South of France specifically to attend our event. When we started our beach clubhouse in 2010, it was very much a ‘fringe’ event - at the other end of town from the main action. The growth and expansion of the Cannes Lions has surrounded LBB Beach and put us very much at the heart of this much-loved annual Festival of Creativity”, says LBB Co-Founder and LBB Beach organiser Sarah Cooper.
All companies with an active LBB membership will be invited to add four names from their company / office to the beach guest list. More information will be sent to company admins in the Spring – make sure your company is signed up to these emails via this link!
Everyone with an LBB pro user membership will be added to the guest list. If you’re interested in becoming an LBB pro user, you can do this as part of our introductory offer of just £99.99 for the first year.
If your company would like to bring more than four guests to the beach, LBB will be selling individual tickets. The price per person will be confirmed in the New Year.
Limited opportunities to sponsor the LBB & Friends Beach remain! To register your interest and find out more about partnering with us for this event, email sarah@lbbonline.com.
Sponsors of the event have the opportunity to pitch an entire panel discussion that will take place during the course of the week. In addition, LBB will be curating a programme of talks and inviting speakers to take part. If you’d like to pitch a speaker, email info@lbbonline.com from January 1st 2025. Please note that we have limited spots available for panellists, and cannot guarantee a response due to the number of pitches we receive.
“It’s been exciting to see the LBB & Friends Beach evolve from the place where people network and do business at Cannes to the place where they network, do business and actually get a chance to discuss and really dig into the changes shaping the day-to-day of how we all work and collaborate. Bringing together brand, production, agency and tech people makes for a cocktail of fun and usefulness - and 2025 looks set to be the tastiest yet!” comments Laura Swinton, editor-in-chief, LBB.
