YARD NYC Welcomes 3 New Clients in Q4

YARD NYC is on a new business winning streak, landing  new partnerships with brands Happy Egg, d-Matrix, and Rishi Tea & Botanicals. These up and coming brands are coming to market with purposeful offerings and were attracted to YARD’s proven ability to build ‘brand beacons’ - brands that have meaning and give consumers something to buy into. 

“We are passionate about working with brands that are setting new standards in business, brands that have an intrinsic belief system and compass for a specific change in culture,” said Ruth Bernstein, CEO of YARD NYC. “Each of our new clients fits that bill and we are excited to amplify their brand purpose and introduce their brands to more and more people.”

YARD will be creating brand strategy and campaigns for Happy Egg, the first commercial egg producer in the US to be certified by the American Humane Association after spending years learning the best ways to care for its hen breeds. 

YARD is also partnering with d-Matrix, a cutting-edge tech company that has been working tirelessly to develop world-changing technology—with the goal of fundamentally reshaping the future.The agency helped launch its first product, Corsair™, the first AI platform purpose-built for the next generation of artificial intelligence, on November 20th with advertisements in Times Square.

For the agency’s third new client, Rishi Tea & Botanicals,  Yard will create a new brand platform and communications strategy for the tea and beverage company founded on the commitment to set the standard for quality and expand the awareness of exceptional tea and its rich, inspirational tradition.