Jack Morton has been honoured with the prestigious title of Campaign’s Brand Experience Agency of the Year in Southeast Asia. This accolade recognises the agency's exceptional work in delivering innovative and impactful brand experiences across the region.
Over the past year, Jack Morton’s team in Asia has set a new benchmark by focusing on three core pillars: Doing New, Doing More, and Doing Different. This strategic approach has enabled the agency to make a tangible impact on clients, their customers, and the community.
"Winning this award is a testament to the hard work and dedication of our team," said Phil Boyle, SVP Managing Director, Asia. "We are proud to be recognized for our innovative approach and our commitment to delivering extraordinary brand experiences that make a positive impact on our clients and the community."
Doing New: Jack Morton’s team in Asia has empowered strong talent by creating a new Senior Leadership Team and embracing AI technology to elevate brand experiences. The agency has also diversified its offerings by creating new content, playbooks, and strategies, and has laid the foundations for new offices across Asia in 2025.
Doing More: The agency has set clear futures for its team with pathways and development programs, doubled down on research and insights, and achieved one of its most financially successful years ever in the region. This includes a 32% increase in new business over the last year.
Doing Different: The team in Asia has focused on immersive and integrated brand experiences, built long-term retainer clients in the region, including Yuga Labs that has now become a tenured client, and measured the impact of brand experiences on the planet. Two notable AI-powered campaigns include a socially viral Halloween experience for Google and, unique fantastical travel with the Magnum Pleasure Express Beyond Worlds. Both have made significant impacts with consumers and delivered strong results for clients.
The agency's commitment to innovation and excellence has been recognized with numerous awards and accolades. This year alone, the team in Asia has won 13 awards, including REGGIES, Event Marketing, Marketing Events Awards and MARKie awards.
Looking ahead, Jack Morton is poised to continue its growth and success by expanding its footprint across Asia, embracing new technologies, and fostering a culture of inclusivity and belonging.
Jack Morton’s Asia operation is led out of Singapore but with reach across the region including new offices in Japan for 2025.