Many Mitts Get Stuck Into The Fruit Bowl in Fun Spot by HERO’s Pete Lewtas

Paying absolutely no heed to the showbiz adage ‘Never work with children or animals’ the TV ad for Fruit Bowl snacks had 11 kids, 5 stick insects and a gorilla all on set on the same day.

Kids snack brand Fruit Bowl launches on TV this week with an ad shot by HERO. for ad agency The Independence Orchestra. The quirky ad features a deep sea diver, a weight lifter, an astronaut, a lot of kids dancing and a kazoo based music track.

The brand aims to help mums by providing handy fruit snacks to naturally fuel their kids’ daily fun. Perfect to munch between meals or curb after school tummy rumblings as well as a great addition to lunchboxes.

Shot at Duke’s Island Studio by HERO. and directed by Pete Lewtas with Oliver Curtis as DoP and edited by Sue Moles Editing.